In the realm of product design, the journey from raw research to polished concepts is nothing short of magical. This transformation, much like the ancient art of alchemy, requires skill, intuition, and a deep understanding of the elements at play. "Design Essentials" is your guide to mastering this transformative process.
Every successful product begins with a foundation of understanding—understanding the problem, the users, and the context. But how do we translate this understanding into actionable concepts? How do we ensure that our designs not only look good but also solve real-world problems?
📌 Highlights from the Book:
Discover & Define: A detailed exploration process from problem statement to design requirements.
Research: A comprehensive research process from competitive analysis to existing usage patterns.
Define: The defining process from resource constraints to conceptual design.
Who can benefit? - Entrepreneurs, product owners and designers, project managers, and employees from all fields interested in digital products.